Google Ads / SEM
GOOGLE ADS ADVERTISING SOLUTIONS
Google is one of the most widely used search engines and every day over 40 million searches are made on the platform. In fact, over 90% of consumers conduct a search on Google before making a purchase. By using Google Ads, you can effectively and efficiently reach your customers. At Outstock, we understand that visibility on Google is crucial to reaching potential customers and often needs to be part of your marketing mix. That's why we offer a wide range of advertising solutions designed to maximize your visibility on Google. Each has a different purpose such as branding, traffic, purchase and more. We capture customers' attention the moment they search for what you sell. We do this through our strategy that is customized to your business and target audience to avoid wasted advertising costs.
We help you succeed with your advertising on Google Ads
Google Ads search ads are one of the most effective forms of advertising to appear on Google when someone searches for your chosen keywords. Successful search advertising on Google requires managing over 100 variables that affect the relationship between advertising cost and revenue. A well-crafted keyword strategy is the key to appearing on the right keywords and to opt out of those keywords that are not relevant to your business. The right settings and messages in the ad are also crucial to attract customers to click on the ad and visit your website.
To reduce the cost of advertising, it is important to aim for a high Quality Score (QS) from Google. Getting a high QS means that you can pay 1/5 of what your competitors pay for the corresponding clicks and also get the ad higher up in the results, which can be crucial for the ad campaign to be profitable.
At Outstock, we are experts in creating and optimizing search ads on Google. We make sure you appear on the right keywords and optimize your ad settings to maximize the return on your investment with set goals and KPIs. We always strive to achieve high quality scores for our clients to reduce advertising costs and increase profitability.