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Co-founder Seode & Prlinkr

What is dropshipping?

What is dropshipping
Dropshipping is a business model where a seller sells goods to customers without having to have physical access to the goods. Instead, the seller buys the goods from a third party, usually a manufacturer or wholesaler, and ships directly to the customer. The seller receives the payment from the customer and keeps part of it as profit, while the rest of the money goes to the supplier to cover the cost of the goods and shipping. Dropshipping is popular because it requires low start-up costs and minimal inventory, but it can be challenging to find reliable suppliers and to manage returns and customer service effectively.

What are the benefits of dropshipping?

As you don't need to buy and store goods in advance, you also don't need to invest in warehousing or a physical store. This makes starting a dropshipping business cheaper and less risky.

Low overhead cost as you don't have to manage inventory, it's also cheaper to run a dropshipping business as you don't have to pay for warehouse space or manage inventory and logistics.

Because you don't have to buy goods in advance, you can offer a wide range of products to your customers without having to worry about stock balances or production costs.

Dropshipping gives you the opportunity to work from anywhere and at any time as you don't have to manage warehouses or physical stores. This makes it possible to run a business from home or while traveling.

As you don't need to purchase large quantities of goods in advance, you can easily test new products without risking large investments.

Scalability - you don't have to worry about stock balances or physical store space, you can easily scale up your business without having to invest in these factors. This makes it possible to grow your business quickly and easily by digital marketing.

Are there risks with dropshipping?

Yes, just like with any business model, there are also risks with dropshipping. Here are some of the most common risks:

Difficulty finding reliable suppliers. As you rely on your suppliers to send goods to your customers, it is important that you choose reliable suppliers. If a supplier cannot fulfill their promises or sends out poor quality products, this can damage your brand and cause you to lose customers.

Low margin on your products. As you don't buy goods in advance, it can be difficult to set competitive pricing for your products. This can lead to you having a lower margin than if you had purchased the goods in bulk.

Lack of quality control. As you don't have physical access to the goods, it can be difficult to carry out quality checks on the products you sell. This can lead to you selling poor quality products, which can damage your brand and cause you to lose customers.

Returns and customer service. If a customer returns a product or has a problem with an order, it's up to you as a seller to handle it. As you don't have physical access to the goods, it can be difficult to handle returns and customer service effectively, leading to negative reviews and lost customers.

Increased competition. As dropshipping is a relatively simple business model, it is easy for competitors to enter the market. This leads to increased competition and reduced margins.

By using digital marketing we can help your dropshipping business we have done for dropshipping companies such as low-top sneakers.

If you need help with this, you can always book a strategy meeting with us here or contact us below.

Interested? Contact us for more information or to book a meeting.

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